ESIC University is born with a new positioning and corporate identity

sakib30 · Post by **sakib30** » Tue Jan 07, 2025 10:06 am

The university ecosystem of our country has added a new player. The university area of ESIC Business & Marketing School in Madrid is no longer a university centre attached to the Rey Juan Carlos University to become ESIC University . It is presented as the natural evolution of the educational institution and seeks to continue providing specialized higher education now with official recognition from the authorities.

To continue doing what it has been doing for more than bolivia number screening 55 years. That is the purpose of ESIC University: to continue innovating, growing and contributing to transforming the lives of hundreds of professionals.We begin the journey "We are proud to announce the launch of our great project, ESIC University, with which we want to continue being a reference in the field of marketing, business and digital. We have come of age to try to provide that flexibility and permanent innovation that ESIC has always had ," says Teresa Freire, Executive Director of ESIC University.

ESIC received authorization to become a University in March 2019

Thus, from now on, the university area of ESIC Madrid becomes a University, making its undergraduate and master's degrees official and promoting the relevance and influence of its teaching and research activity. " We often say that this moment has arrived when we have been prepared and we have deserved it ," said Ramón Arilla, Rector of ESIC University, highlighting the institution's group of good professionals to overcome the challenges.

This fact represents the consolidation of a process that began in July 2014, when the school requested authorization from the Government of the Community of Madrid to create the university, with the aim of bringing together official qualifications and expanding the training offer with new degrees and titles. In March 2019, the Assembly of Madrid announced the approval of the bill that authorized ESIC Business & Marketing School to become ESIC University and, therefore, issue bachelor's degrees without the need to be affiliated with another university.

Now it has unveiled a new positioning and corporate identity, which has been worked on together with the Pixel&Pixel agency . In the new stage as a university, the institution assures that it maintains its purpose, its values and its DNA, which are stronger and more necessary than ever. “ ESIC University is a young and dynamic university that maintains the essence of its history intact and is now being renewed through a process of evolution and improvement ,” said Ramón Arilla during the presentation of the project.