The main purpose of this content is to involve the population in ending gender violence and sexual harassment. Although visual content for social marketing has a great impact, this case is relatively different.
The visual content of this campaign is made up of a sequence of images that fully immerse you in the story . But what really makes an impact is the phone call.
What may have seemed like a prank call to the police turned out to be quite the opposite. armenia whatsapp number data It was a distress call from a woman. We'll translate the call for you so you can fully understand its power of attraction:
Police : “911, what is the emergency?”
Woman : «123 Main Street».
Police : “Well, what happened?”
Woman : “I would like to order a pizza.”
Police : "Ma'am, you've called 911."
Woman : “Yeah, I know. Could I have a large, half pepperoni, look, mushrooms and peppers?”
Police : “I’m sorry ma’am, do you know you called 911?”
Woman : “Yes, how long will it take?”
Police : “Is everything okay over there? Is there an emergency?”
Woman : "Yes."
Police : "And you can't talk because there's someone in your room?"
Woman : “Yes. How long will it take?”
Police : “There is an officer within a mile of your location. Are there any weapons in your home?”
Woman : "No."
Police : "Can you stay on the phone?"
Woman : “No, see you later, thanks.”
4.- Burger King Proud Whopper
In 2014, Burger King had a great idea for the days leading up to LGBT Pride in San Francisco. Its bet was clear: It launched its Proud Whopper and offered the burger to all of the brand's customers, but without explaining what was so special about it.
Visual content for social marketing : United Nations
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