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Creativity: something inherent to human beings or a privilege of a few people?

Published on August 21, 2015, the book “Big Magic – Creative Life Without Fear” by Elizabeth Gilbert, the same author of the bestseller “Eat, Pray, Love”, breaks paradigms about building a creative life and shows that ...

Once you’ve defined your North Star Metric, it’s crucial to communicate it and ensure that your entire team understands its importance. Align your company’s strategies and actions so that they’re focused on driving this metric.

7th – Review and adjust:

The metric you choose as your North Star ...

An online presence is vital for any professional or company. When we talk about local SEO for lawyers , we are talking about a strategy aimed at attracting clients from Pindorama and the surrounding area, highlighting your office in relevant searches in your area.

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What is local SEO and ...

Email marketing is a great tool for you to communicate with your contacts and create sales and relationship opportunities.

Email is a way to directly reach thousands of potential customers at a relatively low cost compared to website advertising , adwords, banners or sponsored ads on social ...

In today’s globalized landscape, many businesses are expanding their horizons and seeking opportunities in international markets. For successful expansion, it’s crucial to have a digital presence that can adapt and excel across different regions and cultures. Website design plays a key role in this ...

In an increasingly digital world, a brand’s success is closely linked to its presence on social media. Platforms like Instagram, Facebook, LinkedIn, and TikTok have evolved to become fundamental pieces in the marketing strategies of businesses of all sizes. If these networks were previously seen ...

I had visited 1,849 clients. I had engaged in conversations with 828 of them, had closed 65 sales and my commission had risen to $4,251.82. [...] With each visit I had earned $2.30. [...] At first there was 1 sale for every 29 visits, later the ratio was 1:25, then 1:20, 1:10 and finally one deal ...

What is digital accessibility?
Simply put, digital accessibility means that all people, with or without disabilities, can use digital products.

To make the development of a product accessible, we must ask ourselves what user groups there are, what needs users have and in what contexts of use they ...

Despite its potential pitfalls, the B-tree index remains an indispensable tool for optimizing database queries and increasing performance. To create a B-tree index in Oracle, the following code must be executed:CREATE INDEX index_name ON table_name(attribute_name);

It is also possible to create ...

Hexagonal Architecture, also known as Ports and Adapters Architecture, seeks to separate business logic from implementation details by dividing the application into inner and outer layers.

Inner Layers: These represent the core of the application where the business logic resides. Models, rules and ...