Korea Data

An annual marketing plan helps you set marketing on the right course to make your company’s business goals a reality. Think of it as a high-level plan that guides the direction of campaigns, goals, and team growth.

Without one, things can get complicated, and it's nearly impossible to put a number ...

Speaking of market share, you’ll want to create a section that shares details about who your top competitors are. After all, your customers likely have more than one supplier to choose from, and you’ll want to understand exactly why they might choose one over another.

Conducting a competitive ...

Every product has a target market. There are specific buyer personas that will be more receptive to what you have to offer than others. These people will have different interests, sensibilities, values, backgrounds, and most importantly, buying habits. Get to know who is most inclined to buy your ...

To do this successfully, leaders must embrace agile ways of working. They cannot work in silos if they plan to cascade strategies and objectives down to local business units.

Flexible planning and budgeting processes are critical, and the entire management team must be more involved in technology ...

What do you have in common with podcast hosts, YouTube sensations, TikTok stars, and Instagram influencers?

Statistically speaking, you probably consider yourself a “content creator,” too — at least on some level.

Recently, HubSpot’s blog research team conducted a study and found that 30% of 18 ...

Sales skills assessments are an essential part of the hiring and recruiting process in sales organizations. But if you’re a sales manager or hiring manager who’s been tasked with creating an assessment, you may not know how or where to start.

If you create an easy assessment, you could run the ...

We recently began recruiting participants for our Online Insights Study. This panel is built on the direct, trusted relationships between Google and US consumers who choose to participate. Transparency and control are cornerstones of our panels. We make sure people know how their data will be used ...

That way, if they have more questions about your product or want to onboard a partner or new employee, they'll have a direct channel to communicate with your team. You should also periodically follow up with customers to see if they have additional questions about your product or service. Once they ...

Since the start of the pandemic, working from home has become the new normal for many employees and businesses. While working outside the office has its benefits—like not having to make long, gas-guzzling commutes—there’s one downside that affects many employees: the loneliness of remote work ...

Flying cars may have been a sign of things to come in "The Jetsons," but in real life, it's electric vehicles (EVs) that are taking us into the future. Just as gas engines replaced horse-drawn carriages a century ago, EVs are revolutionizing the industry and setting the tone for the next 100 years ...