Search found 220 matches

by moniya12
Wed Jan 29, 2025 9:37 am
Forum: Korea Data
Topic: The number of initiatives in each local government is increasing, making it difficult to see the results
Replies: 0
Views: 13

The number of initiatives in each local government is increasing, making it difficult to see the results

Around 2008, some local governments began to tackle city promotion. The city promotion initiatives undertaken by some local governments are often presented as pioneering success stories.

However, city promotion has become so common in recent years that it is no exaggeration to say that there is no ...
by moniya12
Wed Jan 29, 2025 9:28 am
Forum: Korea Data
Topic: Successful examples of Japanese DMOs
Replies: 0
Views: 16

Successful examples of Japanese DMOs

We will introduce some examples of regions that are registered with the Japanese version of DMO and have been successful in promoting tourism.


Setouchi DMO is a wide-area collaborative DMO that spans seven prefectures: Hiroshima, Hyogo, Okayama, Yamaguchi, Kagawa, Tokushima, and Ehime. The ...
by moniya12
Wed Jan 29, 2025 9:19 am
Forum: Korea Data
Topic: Key points to consider when creating a proposal
Replies: 0
Views: 11

Key points to consider when creating a proposal

In this chapter, we will explain the important points to keep in mind when creating a proposal document.

3.1 Create a proposal with your purpose in mind

A proposal document is a document that presents a solution to the problem of the client. Therefore, the purpose of a proposal document is to have ...
by moniya12
Wed Jan 29, 2025 9:08 am
Forum: Korea Data
Topic: Providing information to local residents
Replies: 0
Views: 14

Providing information to local residents

Since many of the procedures residents need to complete in their daily lives are carried out at city halls, local government websites provide a variety of information for local residents.

Generally, the top page contains general information, followed by information on policies, finances, personnel ...
by moniya12
Wed Jan 29, 2025 8:54 am
Forum: Korea Data
Topic: Analytics of advertising campaigns in Andat: 5 tips
Replies: 0
Views: 18

Analytics of advertising campaigns in Andat: 5 tips

Content
How to monitor CPL?
How to automate work with seasonality?
How to find phrases that are “eating up” your budget?
How to work with master campaigns?
Is it possible to switch from an auto strategy to manual control without losses?
In this text, we will answer 5 frequently asked questions about ...
by moniya12
Wed Jan 29, 2025 8:45 am
Forum: Korea Data
Topic: Improving ROI and ROMI
Replies: 0
Views: 15

Improving ROI and ROMI

Andata helps not only increase ROI (return on investment), but also improve ROMI (return on marketing investment) and other important metrics .

This is done by redistributing traffic between effective sources, as well as removing ineffective ones, such as low-quality or overly expensive sites, non ...
by moniya12
Wed Jan 29, 2025 8:39 am
Forum: Korea Data
Topic: A typical view of strategies in Yandex Direct
Replies: 0
Views: 15

A typical view of strategies in Yandex Direct

Yandex Direct has 2 options for choosing the type of strategy: Normal and Batch .

The following strategies are available in the Normal section:

Maximum clicks is designed to attract the maximum number of clicks on ads. The system adjusts bids to attract as many visitors to the site as possible ...
by moniya12
Wed Jan 29, 2025 8:32 am
Forum: Korea Data
Topic: Quality Index (CI)
Replies: 0
Views: 14

Quality Index (CI)

The quality factor in Yandex Direct determines the positioning and cost of ads. With high rates, the CPC decreases and the visibility of ads increases. Budget forecasting, taking into account the quality factor, allows you to effectively plan expenses and optimize advertising placement.

Seasonality ...
by moniya12
Wed Jan 29, 2025 8:26 am
Forum: Korea Data
Topic: Setting up autotargeting in the Campaign Wizard
Replies: 0
Views: 12

Setting up autotargeting in the Campaign Wizard

The following goals are available in the Campaign Wizard: Conversions and Traffic, Sales on Marketplaces, and Telegram Channel Promotion. The choice of goal affects the available settings and targeting algorithms.

Within the "Product Campaign" objective, the system automatically determines the ...
by moniya12
Wed Jan 29, 2025 8:20 am
Forum: Korea Data
Topic: When is retargeting useful
Replies: 0
Views: 12

When is retargeting useful

The use of retargeting should be justified and adapted to specific tasks and specifics of the business and target audience. When used correctly, it can significantly increase the effectiveness of an advertising campaign.
Who exactly is retargeting suitable for?
E-commerce
Online stores with a wide ...