Korea Data

Have you identified the person or people who are brand ambassadors for your company? These people are worth their weight in gold, as they are the ones who build relationships with consumers. And practically all people seek to be connected with someone else.

They don't care so much about company ...

Market research and consumer behavior are two concepts that are closely linked to each other.

Nowadays we cannot conceive marketing without a good knowledge of the behavior of our consumers, and we cannot understand this behavior without market research and using the different tools that this ...

What do you do with a customer who has a bad experience but never shares it with you? There are many different types of customers, one of them could be telling you a lot of things, even if he doesn't talk to you. He can affect sales if we don't pay attention to him. He may not talk to you, but what ...

A new year is here and a question is on our minds: do we expand our business or innovate products or services? It is clear that a new year of work is a good time to reflect and take stock of the good and the bad. Take out the metrics and see the results and analyze each piece of data to see where ...

Have you thought about the quality of customer service you offer? Do you think it is what they expect or are you providing poor customer service? Many companies do not fulfill their promise: to give their best service, causing many consumers to decide not to make a purchase or never return due to a ...

When applying, for example, a work environment survey , make sure that your employees know, in addition to the results, the actions that you are going to implement based on the results obtained. This is a way of recognizing their participation in the survey, because they perceive that what they ...

Today we are going to learn about the advantages of having an online community . We know that if we want to satisfy our consumers, we have to know their needs. To achieve this, we must resort to various strategies, such as conducting market research, creating an online community or panel, offering ...

The main reason why we do a survey project or ask any question for our market research is so that we can make decisions; For example, should I have my store open for 24 hours/7 days a week; will our customers pay more for this new product feature? So why do market research?

These are all good ...

Consumers are loyal to brands for a variety of reasons: price, promotions, or benefits. But one thing that really satisfies customers is when they are heard, when their voice is taken into account.

Hence the importance of market research, which seeks to understand the needs of consumers through ...

Getting and increasing survey responses is no easy task; once you have respondents who will help you answer your questions, you need to get them to give you all the answers, all the way to the last question of your online survey and send it back to you. This whole process is very important so that ...