Search found 2 matches

by Shafia01
Tue Jun 17, 2025 9:38 am
Forum: Korea Data
Topic: Create Personas to Humanize Segments
Replies: 0
Views: 12

Create Personas to Humanize Segments

Personas are fictional representations of your ideal customers, built from aggregated data within each segment. They give life to your database and help teams across marketing, sales, and support better understand customer needs and motivations. A well-developed persona includes demographic details ...
by Shafia01
Tue Jun 17, 2025 9:38 am
Forum: Korea Data
Topic: Use Demographic Data for Basic Segments
Replies: 0
Views: 10

Use Demographic Data for Basic Segments

Demographics such as age, gender, income, occupation, and location are fundamental segmentation variables. These data points offer a starting place for understanding who your customers are. For example, a fashion brand may target different product lines to various age groups or genders. While ...