Korea Data

We can talk about four very different market segmentation strategies. As we mentioned before, depending on the sector of your company and the type of clients for your product or service, you should choose one or the other to save effort and money, as well as to have a clear focus on where to direct ...

By now you know that sitting around waiting for things to happen on their own never works. In fact, it usually means a step backwards… Or a fall that no cast can heal. Success comes by climbing the ladder.

So, in addition to having a solid digital strategy for your B2B company, it is necessary to ...

How many times have you faced the dreaded “blank page syndrome”? That blockage when faced with an empty Word document. Ideas have gone on vacation without warning and there you are, not knowing what to do with that keyboard in front of you.

Well, you can forget about those bad times now. AI is on ...

Spotify : Since its creation in 2006 by Daniel Ek and Martin Lorentzon, the way we listen to music has changed radically. Being a platform that offers free music with ads (or without them, through its premium subscription model ), its main competition has been, from the beginning, piracy. Wow! It's ...

Evolution of eCommerce since its appearance
The beginnings of eCommerce were very humble.

Do you remember that time (not so long ago) when online shopping was a bit scary? Your pulse would tremble a little every time you faced the payment button.

Those first steps of eCommerce were timid, with ...

Although copywriter and content writer are usually positions focused on written and conceptual development, they are two roles with major differences, so if you are looking for candidates to join your team, it is important to know the differences between each role. Today we will point out some of ...

You've probably heard about metrics and how they can help you improve your business. But what are metrics really? They are numerical data that you can analyze to check if your marketing actions are working correctly, and today we'll tell you more about them.

What are metrics and KPIs?
These metrics ...

Previously, strategies used to be traditional, but now they have transformed into highly effective digital approaches.

For example, in the past, businesses relied on conventional methods like print ads and commercials in traditional media. Trade shows were places where businesses would meet and ...

For a B2B company, investing in sustainable strategies is the key to unlocking a steady stream of predictable revenue. Top B2B strategies involve a more personalized approach to customers, a greater focus on relationship building, and ongoing services rather than one-time sales.

When it comes to ...

Market Share in B2B SAAS is a key indicator of a company’s success and competitiveness in its target market. A high Market Share indicates a dominant position and a greater ability to influence the market and dictate the terms.

Meaning and relevance
Market Share in a B2B SAAS environment indicates ...