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However, today we're going to focus on some of the most successful examples of the liquid metal and chromotype trend in web design. Thibault Fussar Thibault Foussard, a French developer and JavaScript enthusiast, has created a stunning portfolio website for himself, a modern layout with geometric ...

Skyscanner has approximately the same number of Russian users downloading applications for iOS and Android. Momondo has a 1:3 ratio in favor of iOS. But Anywayanyday has an absolute leader in installations — Android, 72%. However, iOS also leads the agency in terms of purchases. The ratio of air ...

Select platforms : desktop and/or mobile. If the ad format provides for display on several platforms at once, you will not be able to exclude individual ones. For example, you cannot launch a "carousel" only on VKontakte.
Limit your bid and budget : protect your money from being wasted, which can ...

launch a remarketing campaign targeting the collected audience.
This type of remarketing is also often used when introducing a new product or brand to the market.

3 Counter [email protected]
This type of remarketing requires preliminary installation of the T ru counter on the site.

How to promote e ...

All traffic" → "Transitions" , then click on the " More... " link and enable filtering. For example, set the " Average session duration " indicator higher than 10 seconds - most likely, spam traffic will be excluded. You can also exclude a list of unnecessary domains using regular expressions, for ...

Campaign generator via Excel or browser.
Helps to monitor statistics. There are filters, graphs, tags and reports. You can set up access rights for individual employees.
Integration with Google Analytics and Yandex.Metrica for detailed analytics.
Quickly edit advertising campaigns: change rates ...

FAQ (frequently asked questions) — answers to frequently asked questions. Simple, clear, convenient, effective content format.

Peculiarities:

The format is suitable both as a separate updated section and as a regular rubric for posting. (Even entire projects work on it, for example, Yandex.Q.)
The ...

When a specialist (or entrepreneur) proofreads (checks before publishing) many texts for a website at once , a problem arises:

It is difficult to notice various kinds of errors: from factual to stylistic.
And publishing a poorly proofread text is a reputational risk, plus it’s difficult to rework ...

We tell you how to understand that the activity in your account is artificially increased and not to be deceived. You can do this yourself or with the help of special services.

Methods of cheating

There are different ways to create the illusion of popularity of a page or channel:

Get bots . These ...

According to Wishpond, posts with images generate 104% more comments and 84% more clicks on links than posts without images. An SMM specialist works with visual content and should be able to not only set a task for a designer, but also illustrate publications themselves, select a style, and ensure ...